— Podcast Guest · Marketing Executive · Founder

Marketing is built.

Attention is earned.

Matt DeLong is the CEO of United Foundry Marketing — a done-for-you lead generation system for builders, remodelers, roofers and home service pros. Candid, story-driven and tactical — a podcast guest who actually moves the needle for your audience.

17+

Startups

50+

Podcast Appearances

100s

Home Service Clients

7-Fig

Pipelines Built

10 yrs

Marketing Executive

30+ yrs

Entrepreneur

Media

A guest who delivers signal — not noise.

Matt has spent a decade building marketing systems that move real dollars — not vanity metrics. He's launched 15+ companies, scaled lead generation engines for hundreds of home service pros, and spoken from TEDx stages to The Money Show.

On the mic he brings frameworks your listeners can use Monday morning: how to buy attention profitably, what to say once you have it, and how to convert it into booked jobs and signed contracts.

✦ Studio-quality audio + video setup

✦ Pre-interview prep call included

✦ Promo clips + social assets after release

✦ Cross-promotes to his audience & network

Media

A guest who delivers signal — not noise.

Mix, match, or build a custom angle for your show. Every topic comes with frameworks, real numbers and field stories.

01 — Lead Generation

The Modern Lead Engine

How to build a paid + organic lead engine that captures, qualifies and converts homeowners actively searching for your service.

02 — Speed to Lead

5-Minute Follow-Up Wins

Why responding in 5 minutes versus 5 hours doubles close rates — and the AI + SMS stack to do it 24/7.

03 — Offer & Brand

Selling Trust at the Door

Crafting offers, reviews and brand signals that convert skeptical homeowners into paying customers.

04 — Executive Stories

Lessons From 15+ Startups

Wins, blow-ups, comebacks. Building businesses that compound — and the mindset behind sustainable growth.

05 — Marketing for Trades

Why Trades Are the New Tech

The opportunity hiding in plain sight: skilled trades, generational handoffs, and the marketing edge that wins the market.

06 — Family & Legacy

Raising Capable Kids

From his book on launching the next generation — how entrepreneurs build independent, productive adults.

United Foundry Marketing

Lead generation that delivers qualified sales opportunities.

United Foundry installs the complete lead generation system for builders, general contractors, remodelers, roofers, plumbers, electricians and home service pros — capturing, nurturing and converting qualified leads into paying customers, almost on autopilot.

Hyper-targeted ads find homeowners actively searching for your service. AI-powered responses hit every lead within 5 minutes, 24/7. Automated SMS and email follow-up keep your pipeline full while you're on the job site.